Are talk tracks just a fancy new tech take on sales scripts? Not according to these sales and sales enablement experts. Software tools are constantly improving their platforms with new features, new product lines and new uses cases. Talk tracks are a helpful tool for...

Not converting initial calls to meetings? Are your reps demoing your solution, getting proof of concepts (POC) placed but not driving sales home? Perhaps you're a founder or co- founding CTO solidifying your pitch to potential buyers but not seeing the traction you...

Did you know that over 80% of Series A companies fail?   Think about all of the sweat equity you’ve put into building your company through pre-seed, not to mention the countless hours spent pitching to investors to achieve Seed or Series A funding.  You’re now faced...

Learn about the purpose behind Amy Looper's journey from corporate sales to launching Relativity Consulting in 2020.

Growing revenue in an early-stage company takes relentless grit, determination, and trust in the sales process. As we start the climb to new goals in the New Year, review your sales engine in the following areas to ensure you're aligned to crush your goals this year:...

The year 2020.... Who's tired of talking about the trials and tribulations of this year? I AM! I'd like to thank 2020 for being perhaps one of the best years of my life. My heart needed this year to re-focus, open up again, and take a breath as a working parent so I...

Client experience starts from the moment a consumer engages with your brand. This is why establishing your start up's brand identity early on is important to effectively compete within the high tech industry. So how can you create a marketing plan that doesn’t break...

As a founding member of a tech startup you have more than likely been handling sales among countless other duties and quite frankly getting burned out. Is it time for you to get out of the sales role and focus on your business instead of run the internal hamster...